Design IPRs, or intellectual property rights, protect the ornamental or aesthetic aspects of an article. This can include the shape, configuration, pattern, ornamentation, or color of an article, as long as it is not dictated solely by function.

• Two-dimensional designs: logos, patterns, prints, etc.

• Three-dimensional designs: furniture, toys, cars, etc.

• Combined designs: products with both 2D and 3D elements

• Exclusive rights to prevent others from copying or importing your design for 10 years

• Increased brand recognition and value

• Potential for higher licensing fees

• Deterrence against infringement

• The design must be new and original

• It must not be commonplace or dictated solely by function

• It must not be contrary to public order or morality